Enso Arabia Taps Rebecomms for MIPIM 2024 PR Campaign

Strategic Media Alliance Set to Boost KSA's Real Estate Presence

Enso Arabia, a distinguished event management agency from Saudi Arabia, has selected the Dubai-based Rebecomms to spearhead public relations and media communications for Invest Saudi at the upcoming MIPIM 2024.

The collaboration entrusts Rebecomms with the task of coordinating media relations across the Middle East, UK, and Europe in anticipation of, and during, MIPIM, the premier global real estate event scheduled for 12-15 March in Cannes, France.

During the event, Invest Saudi plans to exhibit its significant investments in infrastructure and tourism, along with promoting top-tier destinations and investment opportunities. This will be represented through three impressive pavilions, spanning over 1,000 square meters along the seafront, marking Invest Saudi’s most substantial exhibition at MIPIM since their initial appearance in 2022.

Enso Arabia, with its base of operations in Riyadh, offers comprehensive event management services. These span a wide spectrum of activities, encompassing national and international trade shows, road shows, and corporate functions. The mission to showcase Invest Saudi at MIPIM is spearheaded by Elie Daccache, renowned for orchestrating creative and all-encompassing events for both governmental and private Saudi entities since 2014.

At the helm of Rebecomms is Rebecca Rees, the founder with over three decades of experience in media relations and communications. Her expertise is particularly noted in the realms of real estate, tourism, and hospitality within Dubai. Notably, she has previously directed the MIPIM PR and media relations endeavors for Nakheel during her extensive tenure with the master developer.

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