As the hospitality industry prepares for the upcoming Future Hospitality Summit (FHS) in Saudi Arabia, we had the opportunity to converse with Shahbaz Tufail, the Executive Vice President of DAR Engineering. The summit, which will unfold from April 29 to May 1, 2024, at the Mandarin Oriental Al Faisaliah in Riyadh, is set to feature a range of industry leaders, including DAR Engineering, a firm with a multidisciplinary portfolio in architecture, engineering, and construction consultancy.
Investment Priorities: Innovation, Sustainability, and Human Capital
At DAR Engineering, the focus on innovation, sustainability, human capital, and technology is integral. Tufail explained that these elements are the cornerstones of their business strategy, essential for delivering top-tier projects and securing long-term prosperity.
Emphasizing innovation, DAR Engineering continually seeks out state-of-the-art solutions to elevate project efficiency, cut costs, and boost performance. Sustainability also plays a critical role, with the firm integrating eco-friendly design and practices such as LEED to reduce environmental impact.
The company places a high value on its workforce, promoting a culture rich in continuous learning and collaborative growth, ensuring their team’s expertise leads to outstanding outcomes. Moreover, leveraging advanced digital tools like Building Information Modeling (BIM) reflects their commitment to utilizing technology as a centerpiece of their investment strategy.
Prospects for Hospitality in Saudi Arabia
Looking ahead, the hospitality landscape in Saudi Arabia is set to flourish, with the country emerging as a formidable player on the international stage. Tufail is optimistic about the sector’s prospects, citing the kingdom’s strategic initiatives, cultural wealth, and forward-thinking vision as catalysts for growth.
Significant investments in mega-projects across entertainment and hospitality aim to lure a global audience, offering them a glimpse into the kingdom’s unique and untapped experiences. As sustainability gains importance, the hospitality industry is poised to adopt eco-friendly practices, contributing to the environment while enhancing the guest experience.
Experiential travel is becoming increasingly popular, with visitors seeking authentic engagements with local culture. Saudi Arabia’s rich heritage offers ample opportunities to craft unforgettable experiences. Moreover, technology’s role in personalizing guest experiences and evolving sales and marketing tactics, including digital strategies and social media, are crucial for attracting a diverse visitor demographic.
Insights from DAR Engineering at FHS
DAR Engineering will partake in a workshop session titled “Building Tomorrow: The Impact of Sustainable Construction on Evolving Demand Trends and the Dynamic Landscape of Supply Chain Management.” This session will delve into sustainable construction’s transformative potential, innovative design approaches, and the strategic management of supply chains in the hospitality sector.
Participants will emerge from the workshop with a deeper understanding of how sustainable practices and efficient supply chain management are shaping the future of hospitality.
Anticipations for FHS Saudi Arabia
DAR Engineering is looking forward to participating in FHS Saudi Arabia as an exhibitor, delegate, and panelist. The summit represents a vital convergence point for hospitality professionals to network, exchange ideas, and stay abreast of industry innovations.
The firm eagerly anticipates the networking opportunities, the chance to engage with industry leaders, and the insights to be gained from the summit’s array of sessions and discussions, all contributing to their ability to deliver projects that resonate with the sector’s evolving demands.