Egyptian quick commerce company Rabbit is entering the Saudi Arabian market, aiming for 20 million deliveries by 2026 using a network of strategically located dark stores in major cities.
Following approval from Saudi authorities, Rabbit established its regional base in Riyadh as part of a wider Gulf expansion plan. The company relies on an AI-driven recommendation system and promises 20-minute delivery to attract online shoppers in Saudi Arabia, where e-commerce in groceries is still emerging.
With more than 60% of its Saudi suppliers being local, Rabbit prioritizes essential household goods and popular regional products. This approach supports Saudi Arabia’s digital transformation goals and encourages the growth of local businesses and foreign investment.
Rabbit’s business model centers on precise logistics and a strong customer experience. In Egypt, the company has already completed over 40 million deliveries and has seen rapid revenue growth, positioning itself as a significant player in the region’s evolving e-commerce landscape.