SAMI-AEC’s Strategic Moves at LEAP 2024

Spotlight on Technological Innovations and Partnerships

In a pivotal step to bolster its position as a hub of technological innovation, SAMI Advanced Electronics (SAMI-AEC) recently wrapped up a triumphant appearance at the globally recognized tech event, LEAP 2024. The company reported from Riyadh that its participation was characterized by significant agreement signings and a display of its technological capabilities.

The premier event, held at the Riyadh Exhibition and Convention Center from March 4 to 7, provided a stage for SAMI-AEC to form key agreements and exhibit its tech expertise to an international audience.

Throughout the conference, SAMI-AEC inked a series of strategic agreements to boost the technology landscape and industrial expansion of the Kingdom. Notably, the company signed a memorandum of understanding (MoU) with Aramco and ParagonID to localize the production of battery-less active RFID devices.

Reinforcing its dedication to innovation, SAMI-AEC also committed to an MoU with Asas to create and manage industrial cities and agreed with the Hail Region Development Authority to establish a cybersecurity service. Additional alliances with RealTyme, Honeywell, Asset, Kidana, and Cyberani Solutions were forged, widening SAMI-AEC’s influence across various sectors and cementing its role in Saudi Arabia’s technological revolution.

SAMI-AEC’s pavilion was a testament to its technological excellence, organized into five zones: Smart City Solutions, AI Zone, Cybersecurity Solutions, IT Services, and SAMI-AEC Capabilities. These areas featured a slew of innovative products and solutions, which captivated the attention of visitors, including industry leaders and tech innovators. The company showcased IoT solutions for smart cities and cutting-edge cybersecurity tools such as the Data Diode and MDR system.

The zones dedicated to AI and IT Services underscored SAMI-AEC’s proficiency in artificial intelligence and next-generation managed services, aligning with Saudi Arabia’s Vision 2030.

Eng. Ziad Al-Musallam, the CEO of SAMI-AEC, reflected on the company’s significant participation at LEAP 2024. Our participation at LEAP 2024 has been instrumental in showcasing our latest technological advancements and in forming strategic partnerships that align with our vision for innovation and excellence. The agreements we have signed and the interest garnered by our technological displays reaffirm our critical role in supporting Saudi Arabia’s ambitious Vision 2030. We are immensely proud to be at the forefront of the Kingdom’s transformative journey towards becoming a global hub for technological innovation and industrial leadership.

SAMI-AEC’s annual participation since LEAP’s inception in 2022 has underscored its leadership in technology and its commitment to economic growth, creating opportunities, and improving life quality, all while advancing the Kingdom’s goals of enhancing localization and diversification.

The event provided an opportunity for SAMI-AEC to seek new partnerships, broaden its client base, and further contribute to the digital transformation in Saudi Arabia.

Established in 1988 in Riyadh, SAMI-AEC, a stalwart in electronics, technology, engineering, and manufacturing, serves various sectors including defense, aerospace, digital, energy, and security. With a professional crew of over 2,800, 86% of whom are Saudi nationals, the company is dedicated to localizing technology in line with Saudi’s Vision 2030.

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