London Business School is preparing to launch a new office in Riyadh, aiming to meet the rising demand for executive education in Saudi Arabia. This initiative aligns with the nation’s Vision 2030 and highlights the school’s commitment to supporting the Kingdom’s evolving business landscape.
The Riyadh office will offer executive education programs tailored to both public and private sector needs, building on the institution’s established presence in the region. This marks London Business School’s third global location and its second in the Middle East, following its Dubai campus.
Leadership for the new office will be provided by Florin Vasvari, overseeing executive education in the Middle East, and Helen Kerkentzes, who will act as general manager. The school’s programs include both open-enrollment options for professionals across all sectors and customized courses for specific organizations.
Interest from Saudi executives has surged, with participation in open-enrollment programs increasing by more than 250 percent in recent years. Nearly a third of the school’s executive education clients now come from Saudi Arabia, which also provides the largest student group at the Dubai campus, accounting for about 40 percent of its executive MBA intake.
This expansion, supported by the school’s leadership, reflects a strategic focus on the Kingdom. The institution has also emphasized progress in gender inclusion, noting a significant rise in female participation in its programs and affirming its commitment to supporting women’s leadership development in Saudi Arabia and beyond.