Chinese food delivery giant Meituan has launched its international service, Keeta, in Saudi Arabia, aiming to expand amidst a slowing economy and rising local competition.
Keeta began offering its services in Al-Kharj, a central city in Saudi Arabia, as announced within the app. Plans to expand to Riyadh, the nation’s capital, are evident from the platform’s verified profile description.
A spokesperson from Meituan confirmed the trial operations of Keeta in Al-Kharj.
To attract customers, Keeta provides free delivery for orders over 25 riyals (approximately $6.66) and offers nearly 70% discounts on select combo meals. Deliveries are promised within 30 minutes, with an option for customers to pick up their orders from restaurants.