The evolving cultural and creative industries in Saudi Arabia were the focus at a recent business media event. Princess Noura bint Faisal Al Saud, founder and CEO of Culture House, and Kiran Haslam, chief marketing officer of Diriyah Company, discussed changes shaping the region’s creative landscape.
During their stage discussion, they highlighted how the Kingdom is embracing new opportunities in fashion and the wider creative sector. Their insights underscored the rapid development and growing international interest in Saudi Arabia’s cultural scene.
This conversation reflects a broader shift as the global fashion community pays closer attention to emerging markets and innovation within the region.